There are five core values that are present in all individual and corporate decisions at Perfect World Entertainment. As a company, we encourage our staff, our culture, and our gamers to follow these core values.

The gaming industry has been repeatedly redefined through creativity. Approaching problems from fresh new angles often leads to creative solutions. If you want to innovate, you can't follow someone else's lead.
All Perfect World Entertainment staff are expected not only to perform according to their roles and responsibilities, but to grow beyond them. As a company we do our best to not only foster professional growth, but also personal growth in all of our employees.
The age we live in is a digital one that is constantly evolving and changing. In order to stay current, we're challenged to evolve our games along with the gamers that play them. This evolution doesn't exclusively take place in our development studios. It takes place on our forums, within in-game chat, and your homes.
Every day our gamers interact with other players throughout the globe. They build friendships, relationships, even marriages within our game worlds. The party you form today could be the guild you form tomorrow, and the guild you form tomorrow could become a network of friends for life.
Perfect World Entertainment is a company full of passionate individuals that work extremely hard. We expect our employees to put in 110% when it comes to their day to day work, but we also expect them to put in 110% when it comes time to play.

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